What we do
Most people are familiar with the visible results of public relations – media coverage, literature, events, and so on.
However, effective public relations begins with a strategy. This helps you clarify what you are trying to achieve and it must be tied in to your business objectives. Public Relations should have a positive impact on your bottom line otherwise it is a waste of your time and money.
The creation of your Public Relations strategy should be owned by you and your senior management team so your whole organisation is playing towards the same goal.
One of our areas of specialisation is Media Skills Training. Working with a former BBC television journalist, we help individuals and teams to master handling all aspects of the media, including print, radio and television.
Richard Simpson Associates is Business Link accredited.
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